Welcome to Seela's Paint & Wallpaper!  Your local Benjamine Moore Store.

Super Spec HP®

SuperSpecHP

The Benjamin Moore Super Spec HP line features a complete selection of high performance coatings for any residential or commercial maintenance project. These products are easy to apply when following simple label instructions and most do not require any special skills or equipment. The Super Spec HP line offers the same premium quality maintenance products that are synonymous with the Benjamin Moore name.

Super Hide® Interior Latex Paint

Super Hide Paint is a line of products specially formulated to meet the demands of the professional user providing unlimited color-matching capabilities, easy application, fast-dry formulas for quick recoating and excellent hiding, touch up, uniformity and durability.

superhide semi

Semi-Gloss (283)

  • Decorative and uniform semi-gloss finish
  • Excellent hiding and touch up
  • Durable
  • Washable film
  • Painted surfaces can be washed after one week
  • Spatter resistant
  • Quick dry
  • Low odor
  • Easy application
  • Soap & water cleanup
superhide-flat

 Flat (282)

  • Decorative and uniform flat finish
  • Excellent hiding and touch up
  • Spatter resistant
  • Quick dry
  • Low odor
  • Easy application
  • Soap and water cleanup
  • Painted surfaces can be washed after one week
superhide-latex

Primer & Undercoat (284)

  • High hiding
  • Excellent hold-out
  • Quick dry
  • Spatter proof
  • Low odor
Superhide Eggshell

Eggshell (286)

  • Decorative and functional eggshell finish
  • High hiding
  • Washable
  • Durable
  • Easy application
  • Fast dry
  • Low odor
  • Spatter resistant
  • Soap and water cleanup
  • Painted surfaces can be washed after one week

 

Ultra Spec® 500 — Interior Paint

Zero-VOC Ultra Spec 500 is a professional-quality interior coating designed to meet the needs of professional painting contractors, facility managers, and property managers. Available in a wide range of sheens and unlimited colors, professionals will appreciate its excellent hiding and touchup properties, good flow and leveling, easy application, and soap-and-water cleanup.

Ultra 534

Latex Primer (534)

  • Excellent hiding
  • Spatter resistant
  • Quick drying time
  • Low odor
  • Zero VOCs
  • Easy application
  • Soap-and-water cleanup
  • Qualifies for LEED credit
  • MPI approved
Ultra-536

Interior Flat Finish (536)

  • Excellent hiding
  • Spatter resistant
  • Great touch-up properties
  • Decorative and uniform flat finish
  • Soap-and-water cleanup
  • Zero VOCs
  • Qualifies for LEED credit
  • Washable
  • Quick drying
  • Low odor
  • Easy application
  • Superior flow and leveling
  • MPI approved

Ultra 537

Interior Low Sheen Finish (537)

  • Excellent hiding
  • Spatter resistant
  • Great touch-up properties
  • Decorative and uniform gloss finish
  • Soap-and-water cleanup
  • Washable
  • Quick drying
  • Zero odor
  • Easy application
  • MPI approved

 

Ultra-538

Eggshell Finish (538)

  • Excellent hiding
  • Spatter resistant
  • Great touch-up properties
  • Decorative and uniform gloss finish
  • Soap-and-water cleanup
  • Washable
  • Quick drying
  • Zero odor
  • Easy application
  • MPI approved
Ultra-539

Semi-Gloss Finish (539)

  • Excellent hiding
  • Great touch up
  • Spatter resistant
  • Decorative and uniform flat finish
  • Painted surfaces can be washed after one week
  • Washable
  • Quick dry
  • Low odor
  • Easy application
  • MPI approved
Ultra-540

Gloss Finish (540)

  • Excellent hiding
  • Spatter resistant
  • Decorative and uniform gloss finish
  • Soap-and-water cleanup
  • Washable
  • Quick drying
  • Zero odor
  • Easy application
  • MPI approved

 

Eco Spec® WB Interior Latex Paint

Eco Spec WB is an enhanced waterborne coating that is tinted with Benjamin Moore's proprietary Gennex zero VOC colorant system. It offers unlimited colors in three premium finishes, all in a zero VOC commercial product. Eco Spec WB meets the highest environmental requirements including LEED credit.

Spec-372

Primer (372)

  • Minimal Odor
  • Zero VOCs
  • Quick return to service
  • 100% Acrylic
  • Spatter-resistant
  • Exhibits excellent holdout properties
Spec-373

 Flat (373)

  • Minimal Odor
  • Zero VOCs
  • Quick return to service
  • 100% Acrylic
  • Dries quickly to a washable and uniform flat finish
  • Spatter-resistant
Spec-374

Eggshell (374)

  • Minimal Odor
  • Zero VOCs
  • Quick return to service
  • 100% Acrylic
  • Spatter-resistant
Spec-376

Semi-Gloss (376)

  • Minimal Odor
  • Zero VOCs
  • Quick return to service
  • 100% Acrylic
  • Spatter-resistant
Regal Select

 

Regal Select®

Regal Select offers the premium performance and smooth application you've come to expect from our classic paint, with the added benefits of cutting-edge new technologies. Thanks to our proprietary waterborne resins and zero VOC colorants, Regal Select is both a paint and primer in one advanced formula.

aura

 

Aura® Paint

Aura® paint covers like no other – even the deepest shades never require more than a second coat. Its fast-drying formula lets you recoat in as quickly as an hour and touch-ups are seamless. Aura paint’s proprietary Color Lock® Technology locks in color for incredible color depth and durability that won’t fade over time and wear. Low VOCs and low odor keep the environment healthier, too.

Aura paint is available in the entire Benjamin Moore® color palette of over 3,600 hues along with their popular Affinity Colors® – 144 harmonious colors that complement every style.

auraExterior

 

Aura® Exterior Paint

Benjamin Moore Aura offers the most advanced way to bring color to your world with the next generation of paint that simplifies your life. Our patented breakthrough paint technology, called Color Lock, is the only one of its kind in the industry, bringing you a discernibly richer, truer color, paired with incomparable performance.

NaturaFlat512

 

Natura™

Recycling, buying organic, using energy efficient products – these are just a dew of the choices you make every day to help the environment.  With Natura paint, you have an environmentally friendly option when it comes to painting the interior of your home, and you can count on the beauty and quality you expect from Benjamin Moore.

Unlike most environmentally friendly paints, there are no compromises with Natura.  It covers easily and beautifully, and because there are zero VOCs in both the paint and the colorants, you can choose from more than 3000 gorgeous colors.  Natura is virtually odorless, so you family will breathe easier.

IA pri N221 197x1931

 

Regal® Paint

The timelessness of Regal® paint is its perfect balance of functionality and aesthetics. Regal paint stands up to today’s active lifestyles in colors and finishes that create the home you’ve always imagined - a promise that has been met generation after generation.  Regal paint’s washable, mildew-resistant, and stain-release formula ensures the look you love is the look you keep.

Ben Flat6251

 

Ben®

Interior paint that’s style and budget-conscious, Ben® is a superior quality coating that applies and cleans-up easily, and dries to a strong, durable finish. Indulge your sense of style without sacrificing great design or your budget. Available in over 3,000 colors in flat, eggshell and semi-gloss sheens.

IA 03861

 

Studio Finishes®

Take color to another dimension with Benjamin Moore® Studio Finishes® – a collection of stunning Clear and Metallic Glazes, and luminous Pearlescent hues that capture and reflect the beauty of light and color in ways that transform everyday surfaces into stunning design elements.

Arborcoat

 

Arborcoat® Stains (interior & exterior)

Benjamin Moore offers a complete finishing system for both your home’s interior and exterior wood. From functional surface preparation products to a comprehensive collection of stains in varying opacities and captivating colors, Benjamin Moore has the perfect product to protect and enhance the beautiful wood elements of your home.

For more information on Interior Stains, click here.

For more information on Exterior Stains, click here.

fresh statrt

 

Fresh Start

When only the very best will do, choose premium quality Benjamin Moore Fresh Start primers. Their unsurpassed performance ensures a successful project with superior results. Fresh Start primers are specially formulated for any type of substrate preparation and provide a complete system that is designed to maximize the performance and longevity of the Benjamin Moore topcoat.

 

 

moorgard2

 

MoorGard®

A premium quality, 100% acrylic exterior latex house paint. Our latest technological improvement, using 100% acrylic resin and proprietary alkyd technology, provides a protective exterior coating that will remain looking freshly painted years after the job is finished.